Company Information

• Kelkoo Company Profile
• UK Country Management
• Kelkoo's European Offices

Kelkoo Company Profile

Kelkoo.com was founded in 2000, following mergers with Zoomit, Dondecomprar and Shopgenie. Within 2 years of launching, Kelkoo became Europe's largest e-commerce website after Amazon and Ebay and the largest e-commerce advertising platform both in the UK and Europe.

In April 2004 Kelkoo was acquired by Yahoo! Inc and is now a wholly owned subsidiary.

Kelkoo now operates in 10 European countries and receives over 8.5 million unique users monthly (over 3 million in the UK) from users across Europe(1). Kelkoo has been profitable since Q4 2002.

Kelkoo is a one-stop shopping service, which helps shoppers to find, research and buy products online with confidence. We provide shoppers with essential tools to compare prices and product features in seconds. Kelkoo users can save on over 2 million products (2) including major brand names like Calvin Klein, Gucci, HP, Dell, Fuji, Black & Decker, Bosch, Smeg, GHD, Nokia, Aston Martin and Nike.

Our mission is to help UK consumers find great shopping value online, fast.

In the UK, 41 of the top 50 retailers currently advertise on Kelkoo. Amongst Kelkoo's more than 2,400 UK advertising clients(3) are leading online names like Amazon, Dabs.com, Play.com, Ebookers, Figleaves, Opodo and Lastminute, as well as big high street brand names such as Comet, Dixons, John Lewis, Littlewoods, Carphone Warehouse, WHSmith and Tesco.

Kelkoo was nominated by Nielsen/Netratings one of the 10 most influential websites of the decade(4), and received praise by the BBC Online for "paving the way for online shopping". In October 2004 Nielsen NetRatings and BBC described Kelkoo as "the dominant shopping guide" in the UK. At the same time, Hitwise announced that Kelkoo was the number 1 UK website, based on visits to the Shopping & Classifieds - Rewards and Directories category.

In the UK, Kelkoo has a network of 4,000 affiliates as well as agreements to power the shopping channels of: Ask.com Shopping, Yahoo! UK and Ireland Shopping and GMTV Shopping.

1. Source:Nielsen NetRatings. Figures correct as of October 2004.
2. Figures correct as of November 2004
3. Figures correct as of November 2004
4. Source: Nielsen "How the Internet Has Changed Our Lives" December 2003

UK Country Management

Glen Drury, American, Managing Director, UK: After achieving a Bachelors of Art for Business from Grand Canyon University, Glen started his career with Enterprise-Rent-A-Car as a Trainee Manager.

During his 10 years with Enterprise, he earned promotion regularly culminating with his appointment to Group Rental Manager for the Southeast Region of the UK.

His experience of the UK business market since 1996 and responsibility for 17 retail locations, 125 employees and an annual turnover of £20 million set the stage for the move into E-business. As with many early E-businesses, his first internet venture, Firesend failed due to a lack of funding.

The experience of being the Group Sales Manager during the start up process provided valuable insights for his appointment to Kelkoo UK. As Commercial Director, Glen led a team of committed sales people to grow the number of partnerships from 60 to well over 400, and the revenue of the site from tens of thousands to hundreds of thousands in two years.

In September of 2003, Glen was appointed to the position of Managing Director, Kelkoo UK, where he oversees all aspects of the business in the UK, including Technology, Merchandising, Marketing/PR, Sales, Product, Human Resources and Finance.

Kelkoo's European Offices

International Sites :

• Denmark
• France
• Germany
• Italy
• Netherlands
• Norway
• Spain
• Sweden